PDG
About
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
About
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
About
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
About
Client:
NASA
Project type:
Logo design
Role:
Graphic Design IV
Process
(01)
Discovery & Direction
Reviewed program goals, target audiences, and usage scenarios within NASA’s proposal environment. Defined a visual approach aligned with institutional standards and proposal requirements.
(01)
Discovery & Direction
Reviewed program goals, target audiences, and usage scenarios within NASA’s proposal environment. Defined a visual approach aligned with institutional standards and proposal requirements.
(01)
Discovery & Direction
Reviewed program goals, target audiences, and usage scenarios within NASA’s proposal environment. Defined a visual approach aligned with institutional standards and proposal requirements.
(02)
Design Development
Explored symbol-driven identity concepts built around upward trajectory and convergence, reinforcing PDG’s role in guiding complex proposals from early strategy through final submission.
(02)
Design Development
Explored symbol-driven identity concepts built around upward trajectory and convergence, reinforcing PDG’s role in guiding complex proposals from early strategy through final submission.
(02)
Design Development
Explored symbol-driven identity concepts built around upward trajectory and convergence, reinforcing PDG’s role in guiding complex proposals from early strategy through final submission.
(03)
Finalization & Delivery
Delivered finalized logo assets structured for print, digital, and presentation use. Ensured long-term usability through consistent file preparation.
(03)
Finalization & Delivery
Delivered finalized logo assets structured for print, digital, and presentation use. Ensured long-term usability through consistent file preparation.
(03)
Finalization & Delivery
Delivered finalized logo assets structured for print, digital, and presentation use. Ensured long-term usability through consistent file preparation.
(04)
Outcome
The final identity established a clear and professional visual presence across proposal materials. The mark supported recognition and consistency within NASA’s internal and external communications.
(04)
Outcome
The final identity established a clear and professional visual presence across proposal materials. The mark supported recognition and consistency within NASA’s internal and external communications.
(04)
Outcome
The final identity established a clear and professional visual presence across proposal materials. The mark supported recognition and consistency within NASA’s internal and external communications.
